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Wed, Mar 17 2010 08:00AM
Change is inevitable - except from a vending machine. -Robert C. Gallagher Gallagher's famous quip rings true in many aspects of my life - career, children, and climate change to name a few - but none more noticeable than the TV viewing experience...
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Tue, Mar 16 2010 08:00AM
On March 9 the new US MSN homepage made its debut offering search, news, local, and social networking – all in one place. I recently sat down with Bob Visse, General Manager of MSN Product Management, to capture his thoughts on the new, clean look of...
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Mon, Mar 15 2010 05:21AM
Just a week to go until Search Engine Strategies in New York! The conference looks like being one of the best yet with keynote speeches by David Meerman Scott, Google’s Avinash Kaushik and our very own Yusuf Mehdi . Yigal Elnekave , Robyn Raybould...
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Sun, Mar 14 2010 11:19AM
Microsoft’s Chris Pendleton , the technical evangelist for Bing Maps, led a fascinating panel at South By Southwest on Sunday morning with map experts from Foursquare, Twitter, Navtec and Flickr talking about the future of mapping. The panelists...
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Sat, Mar 13 2010 03:25PM
I am in Austin, Texas at the SXSW Music, Film and Interactive Festival this weekend attending panels and moderating one of my own. I had a chance to sit in at a panel about “App-vertising.” The premise of the panel was the large and increasing...
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Fri, Mar 12 2010 05:04PM
200 people a day from around the world now add their awkward family photos to the Web site started by Mike Bender and Doug Chenack, www.awkwardfamilyphotos.com Mike and Doug talked about the past year since they hit on the idea during a visit home and...
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Thu, Mar 11 2010 12:16PM
I’ll be in Austin on Friday for the South By Southwest Interactive conference. It’s my first time at the conference but Microsoft has a great presence at SXSW again this year. Microsoft’s own danah boyd , an expert in social networking...
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Wed, Mar 10 2010 12:25PM
Hi everyone, a call for reporting feedback from the adCenter Team. Please note that at this time, only U.S. adCenter customers are eligible for the ad credit. Full details below. We want your feedback! Microsoft® adCenter is working on our next-generation...
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Tue, Mar 09 2010 12:00AM
Digital has never been more important for brands that are seeking to communicate and engage with their customers, this is especially true when speaking in terms of purchase decision-making and brand perception. As digital media battles for its share of...
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Mon, Mar 08 2010 02:44PM
Hello, Here are the most viewed adCenter API topics on MSDN for February 2010. Microsoft adCenter API United States Microsoft adCenter Campaign Management API Reference Campaign Management Service Operations California (United States) Alabama (United...
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Fri, Mar 05 2010 11:00AM
A note to all of our Atlas users: on Monday, March 15, 2010, we will decommission versions 1 and 2 of the Atlas Reporting API. This will impact your Media Console API usage if you have not yet updated your applications to use version 3. Therefore, if...
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Thu, Mar 04 2010 04:50PM
Microsoft Advertising publishes a fascinating library of research and case studies in the online Research Library . I’d recommend that you spend an hour browsing there if you’re trying to learn some new best practices that will help in your...
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Wed, Mar 03 2010 05:58PM
What’s new in mobile ads? How can advertisers exclude ads from displaying in legacy browsers? What improvements are planned to make international advertising easier? When will Microsoft allow more negative keywords? When will adCenter provide a...
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Wed, Mar 03 2010 05:40PM
Much research has been done to demonstrate the combined power of search and display. Here are some links to ClearSaleing , Eyeblaster and Microsoft research, for example. What made this panel at SMX West 2010 interesting is the best practices and advice...
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Wed, Mar 03 2010 01:56PM
The Bing Cashback program now has 1,200 active merchants, 44 million offers, and has distributed over $100 million in earned rewards for consumers. Meagan Rochelle, search solutions specialist for Cashback, offered those statistics to the audience at...
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Wed, Mar 03 2010 12:00PM
We’ve been blogging a lot about digital creativity , and we can’t get enough of some of the great online execution opportunities that brands present us in the display field everyday. On our advertising site, we have an Ad Gallery which showcases...
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Tue, Mar 02 2010 05:49PM
As local customer reviews become a more important element of local search result algorithms, how can the search engines, the review sites, and the businesses prevent the spam reviews or otherwise maintain the quality of the content? That’s a key...
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Tue, Mar 02 2010 01:23PM
Continuing with the conference's theme of transformation, Darren Huston, CVP of Consumer and Online, Microsoft shared his thoughts what agencies and advertisers can do to stay ahead of the transformation. He compared it to the much needed forest fire...
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Tue, Mar 02 2010 11:59AM
Raj Kapoor, Global Director of Product Planning & Marketing for Mobile Advertising at Microsoft , predicts some compelling scenarios in the next 18 months with mobile search combined with display and PPC search campaigns. Raj participated in the SMX...
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Tue, Mar 02 2010 09:03AM
What’s Steve Ballmer’s favorite Bing feature? “I’ve fallen in love with our real-time search. I have a high schooler who plays basketball. If you want high school basketball scores, there’s nothing better than Bing Twitter search,” Ballmer told a crowd...