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Fri, Jun 20 2008 09:50AM
Whether you’re a novice or seasoned PPC marketer, a pivotal part of your paid search campaigns will lie in keyword selection. Casting a wide, yet well-targeted net to attract the right audience is a bit of an exercise in guess-and-check, but there...
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Tue, Apr 22 2008 05:12PM
To follow up on Jason's post yesterday, where he highlighted the adCenter Add-in for Excel tutorial, I just wanted to follow up and remind you of a couple of the features you can access with the Add-in . Keyword Extraction: extract a list of popular...
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Tue, Apr 22 2008 01:58PM
Looking for some additional keyword and optimization tools to help you better manage your advertising campaigns? Interested in a terrific solution for free? The Microsoft adCenter Add In For Excel is a great option for anyone looking for additional keyword...
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Thu, Apr 03 2008 09:55AM
Having a well-known brand can be a huge asset when it comes to search marketing – simply including every conceivable variation of your brand terms should be one of your top priorities to ensure the highest visibility for your campaign. But what...
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Wed, Mar 12 2008 04:30PM
Have you heard? Microsoft adCenter Add-in Beta for Excel 2007 is the buzz for keyword research and optimization. News about this adCenter tool has been positive. And, it's easy to use — right in Microsoft Excel 2007. Simply download the Add...