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Wed, Mar 17 2010 09:01AM
The education industry has seen rapid traffic growth in the past year due to Bing query share growth and many students and professionals looking to expand their knowledge. Last year, adCenter historical data shows that clicks peaked during the month of...
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Thu, Feb 25 2010 09:42PM
Just a short post today to let you know about some updates to adCenter and the adCenter Desktop Beta. As we continue our efforts to improve ease of use and consistency in adCenter, today we’ve upgraded the appearance of graphs, navigation trees...
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Thu, Feb 18 2010 05:16AM
There is no denying that the competition is fierce in PPC today. From small in-house accounts to ones with millions of keywords, it's the new advances in SEM technology that might just make the difference between success and failure. Are there tools...
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Mon, Nov 09 2009 05:17PM
The What’s New in adCenter page on advertising.microsoft.com includes an overview of the top five features from the Fall 2009 upgrade and includes a tutorial that takes you through the changes. There’s an adCenter Desktop tutorial as well...
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Mon, Nov 09 2009 11:00AM
If you're not already familiar with the adCenter Desktop Beta . it's a time-saving tool that lets you create and manage your adCenter PPC campaigns, get performance alerts and research keywords, all from an easy-to-use Microsoft Office-like interface...
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Wed, Oct 14 2009 08:00AM
The adCenter Desktop is a great campaign management application for both new and veteran adCenter users. The adCenter Desktop allows you to sync your adCenter online accounts, make edits offline and then upload your changes once your PC is back online...
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Fri, Sep 11 2009 01:42AM
We all know that adCenter Desktop is a great tool for saving time and allowing you to make bulk changes to your PPC campaigns. Here are three easy to remember tips that will help you use the adCenter Dekstop tool quickly and efficiently, maximising the...
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Tue, Jul 28 2009 09:55AM
Clix Marketing's David Szetela has interviewed our own Mel Carson on WebmasterRadio's PPC Rockstars . Some of the topics David and Mel discuss include: -- The evolution of the Microsoft Advertising Community Team - reliving the old days... --...
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Wed, May 27 2009 10:17AM
Updated 6/23/2009 - this issue is now resolved. ********************************************************** You may notice issues while using the import feature of adCenter Desktop for adding new keywords to your campaign. When importing new keywords without...
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Mon, May 18 2009 12:11AM
As part of the adCenter Spring Upgrade, the adCenter Desktop (Beta) has been updated with several features, many based on feedback from our beta customers. Here are some of the changes you can expect to see. Improved Performance Now you can manage larger...
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Fri, May 08 2009 05:52AM
Everyone’s feeling the pinch at the moment, and advertising budgets are no exception, with more focus on ROI and value for money than there’s been for a long time. Obviously search engine marketing is one of the key channels for the canny advertiser ...
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Wed, Apr 29 2009 08:00AM
Over the coming weeks I’ll be your tour guide through the wonderful world of the adCenter Desktop (beta), a campaign management tool that was recently made available to US, Canadian , UK and French advertisers with fewer than 100,000 keywords in their...
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Wed, Apr 01 2009 01:01AM
Following on from Tina's post in February, we're pleased to announce that we're inviting UK & France advertisers with less than 100K keywords in their combined accounts to download the adCenter Desktop Tool. When you log into adCenter...
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Thu, Mar 12 2009 03:18PM
As a Media Specialist, I regularly receive queries from advertisers about the visibility of their campaigns, the need to optimise account performance, and techniques to make account management faster and more convenient. As many of the same queries are...
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Fri, Feb 27 2009 03:18PM
I hope the previous post on preparing your import sheet for use in Microsoft adCenter Desktop (ACD) beta was helpful. In this segment, we will address how to check your settings, how to import/upload your new campaigns, and we’ll include some upload...
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Thu, Feb 26 2009 08:00AM
I hope you are enjoying Microsoft adCenter Desktop (ACD) beta . This tool has a lot of great functionality with some impressive udates coming in the future - we’ll tell you about those as soon as we can! In the meantime, this post kicks off a two...
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Mon, Feb 16 2009 10:55AM
If you are a U.S. or Canadian advertiser with fewer than 100,000 keywords in your combined adCenter accounts, the next time you sign in, you may notice a “What’s New” banner that contains an invitation for you to download the Microsoft adCenter Desktop...
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Mon, Jan 05 2009 09:09AM
Happy New Year! Here's hoping many of you are refreshed from the festive break. The holidays fell well enough for many of us to get a good ten days with family and friends before recharging the batteries post-New Years Eve. It's been snowing here...
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Mon, Dec 08 2008 01:54PM
Welcome to episode #3 of Microsoft Advertising: Insights, the official podcast of Microsoft Advertising. Insights will cover all things digital advertising, primarily focusing on search out of the gate. We'll discuss the state of the industry, what's...
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Tue, Jul 15 2008 01:14PM
We're piloting a new campaign management application, the adCenter Desktop Beta , that enables you to manage your adCenter accounts and campaigns from your desktop. The adCenter Desktop Beta allows you to: Quickly navigate through multiple accounts...