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Fri, Mar 19 2010 08:11AM
This Sunday in the US, the Discovery Channel will debut its highly anticipated 11-part series Life – and is getting the word out with help from Microsoft Advertising , in collaboration with PHD Media, Discovery's digital agency. From the makers...
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Tue, Mar 16 2010 08:00AM
On March 9 the new US MSN homepage made its debut offering search, news, local, and social networking – all in one place. I recently sat down with Bob Visse, General Manager of MSN Product Management, to capture his thoughts on the new, clean look of...
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Thu, Mar 11 2010 12:16PM
I’ll be in Austin on Friday for the South By Southwest Interactive conference. It’s my first time at the conference but Microsoft has a great presence at SXSW again this year. Microsoft’s own danah boyd , an expert in social networking...
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Mon, Mar 08 2010 02:44PM
Hello, Here are the most viewed adCenter API topics on MSDN for February 2010. Microsoft adCenter API United States Microsoft adCenter Campaign Management API Reference Campaign Management Service Operations California (United States) Alabama (United...
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Tue, Mar 02 2010 11:59AM
Raj Kapoor, Global Director of Product Planning & Marketing for Mobile Advertising at Microsoft , predicts some compelling scenarios in the next 18 months with mobile search combined with display and PPC search campaigns. Raj participated in the SMX...
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Fri, Feb 26 2010 03:27PM
James Deaker, director of publisher monetization excellence for Microsoft, will be leading a course for publishers March 25th in New York at the Interactive Advertising Bureau. He will be sharing best practices on pricing and inventory management. At...
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Thu, Feb 25 2010 06:00AM
When I was growing up, cutting coupons from the newspaper was a Sunday morning ritual. My mom cut coupons while drinking her morning coffee. There's a lot of news right now how coupon redemption is up for the first time in 14 years, but it's not...
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Thu, Feb 18 2010 08:58AM
The US Department of Justice and the European Commission have cleared the Microsoft|Yahoo! Search Agreement. This global search agreement is a major initiative between our companies to create a competitive choice in search advertising for advertisers...
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Thu, Feb 18 2010 06:59AM
Today, the US Department of Justice and the European Commission have both cleared the Microsoft - Yahoo! Search Agreement, a deal we’ve been working on for some while. If there’s one thing I heard over and over again from advertisers during...
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Sun, Feb 14 2010 05:43PM
The Microsoft Advertising Community Team is over 4 years old and has been engaged in social media marketing since the launch of adCenter in 2006. We often get asked about how our team came about, how we have evolved and what our approach is to interacting...
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Thu, Feb 11 2010 08:21AM
Developers working with our API sometimes run into errors when executing Update operations in which they try to update an entity's status. During operations like UpdateCampaigns(), UpdateAdGroups(), UpdateKeywords(), etc, the status of adCenter objects...
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Fri, Feb 05 2010 09:18AM
The Bing Blog has the latest on Facebook and Microsoft . From their post: Facebook has been a close and valued partner of Microsoft for a number of years. We have worked together on several fronts all designed to create great experiences and services...
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Thu, Feb 04 2010 02:45PM
What began as a contest for young creatives at the Cannes Lions International Advertising Festival has resulted in a world premiere video on World Cancer Day ! Last June, we gathered some of the best young creative minds in the industry at our Games Advertising...
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Thu, Jan 28 2010 06:45AM
Today, at 3pm GMT, the MSN UK Gaming Channel saw a bit of advertising history - the first interactive rich media ad built completely on our Silverlight platform. In true “One Microsoft” style, Microsoft Advertising in the UK has worked with...
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Mon, Jan 25 2010 06:58PM
The operations team reports that the sandbox outage that continued to impact customers today is now resolved. The ongoing upgrade and migration work is complete. Jeff posted an alert on the issue earlier and has been posting regular updates on the blog...
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Mon, Jan 25 2010 05:51AM
Always nice to come in on a Monday morning to see numbers like these. Friday saw a press release from comScore that shows December 2009 was a bumper month for the search industry, with consumers around the world conducting a phenomenal 131 billion searches...
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Fri, Jan 15 2010 01:55AM
comScore announced last night that our ad network was the fastest growing year-on-year from December 08 to December 09. The press release shows our unique users grew in the US a whopping 31% to 165M at the end of last year from 126M the year before. comScore...
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Wed, Jan 13 2010 12:37PM
Happy New Year! Here are the most viewed adCenter API topics on MSDN for December 2009. Microsoft adCenter API Microsoft adCenter API Programming Reference Cashback Rebate Program WSDL Overview Developing with the Microsoft adCenter API Getting Started...
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Wed, Dec 09 2009 02:09PM
Recently my team conducted some pretty fascinating research comparing the advertising impact of campaigns on Xbox LIVE to traditional video including TV. If you've been following the trade news today, you may have seen the announcement . The study...
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Fri, Dec 04 2009 01:35PM
Eric Totherow, the platform evangelist in our program management group, talked to developers at PDC about the adCenter API, Bing APIs, and the opportunities for developers in the advertising and publishing business. The presentation is best viewed in...