Shawn McMichael oversees advertising sales, marketing and services for the Interactive Entertainment Business Group at Microsoft. Shawn focuses on advertising and marketing solutions across Microsoft’s games network, working closely with internal and external advertising partners to help bring relevant and rewarding advertising experiences across Xbox LIVE, MSN Games and Games for Windows LIVE.
With 15 years at Microsoft, Shawn has served on a number of businesses during his tenure with the company including Microsoft Casual Games, MSN, Windows Mobile and Development Tools. He has a long standing history working on marketing, strategic planning, advertising, sponsorships and demand generation.
Shawn holds a bachelor’s degree in organizational communications from San Francisco State University.