Jamie Wells.  Director, Global Trade Marketing, Microsoft Mobile Advertising

Over the past decade Jamie Wells has built of wealth strategic marketing and business development expertise, holding key positions across mobile, interactive, experiential and traditional media-based marketing disciplines. 

As director of trade marketing, Jamie is responsible for defining Microsoft’s Mobile Advertising positioning within the mobile advertising industry, which includes developing innovative marketing and advertising programs and initiatives, leading Microsoft’s mobile advertising thought leadership efforts and crafting highly effective, cutting edge mobile solutions for advertisers and publishers.

Before joining Microsoft, Jamie led the full service mobile advertising and marketing practice at OMD Worldwide, the largest Global Media Agency and a leader in digital marketing innovation, developing custom strategies and agency best practices that leveraged the mobile channel for all of OMD’s clients, while stewarding a culture of agency intelligence, innovation and best practices to help its clients remain on the bleeding edge of creative mobile advertising, media and analytics.  Additionally, Jamie served in senior marketing and management roles at MangoMOBILE, and Omnicom company, Ringleader Digital, TCS Mobile and 4Kids Entertainment. Wells was the valedictorian of his Executive M.B.A. class at Montclair State University of NJ and earned a B.A. in English from the University of New Hampshire.