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Modifying Bids on Content Network in Bulk

posted Tue, Jan 26 2010 12:49PM
by prigden
Level 1: Member
Joined: Jan 26 2010
Points: 105  |  Posts: 1

Hi All,

I'm new to using Microsoft Adcenter, but have extensive experience using other PPC platforms.  What I am trying to do, is find a way to modify my Content Network Bids in Bulk, using the Import Campaign Spreadsheet, and I am thus far unable to find a way to do it.

I am able to add new keywords in Bulk, with varying bids for each of those keywords, but whenever I try to do it for the same words on the Content Network, it says that they are invalid.

 

Format I'm using is:

campaign    adgroup    keyword    Content    Bid    Default URL

 

Applying all the keywords to the same advertisement.  When I post for Search Network using the format

campaign    adgroup    keyword    Broad    Bid    Default URL

everything works fine.

 

Any thoughts?

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