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Our pay per click (PPC) for SMB series has come to an end. Sob. We tried to make running a successful PPC campaign easy to understand for all in 12 magnificent blogs. We hope you think they’re worth it. For any people out there hoping to set up an adCenter search account from scratch, we’d really recommend reading each one. You’ll learn exactly how to set up each section of your account, pick up plenty of handy tips & hopefully reap a fantastic return on your search investment.
Please find links to each blog below:
Blog Subject
Blogger
Pay Per Click (PPC) for SMB Part 1 - Paid and Organic Search
Amit Shah
Pay Per Click (PPC) for SMB Part 2 - An Introduction to Bing
Rob Adamson
Pay Per Click (PPC) for SMB Part 3 - An Introduction to adCenter
Tom Raffe
Pay Per Click (PPC) for SMB Part 4 - An Introduction to adCenter Desktop
Pay Per Click (PPC) for SMB Part 5: The Microsoft Advertising Intelligence Tool
Katrina Morris
Pay Per Click (PPC) for SMB Part 6: How to Set up a New Microsoft Advertising adCenter Account
Kate Lefley
Pay Per Click (PPC) for SMB Part 7: How to Find Keywords
Sam O’Brien
Pay Per Click (PPC) for SMB Part 8 – How to Write Great Ads
Grace Yeboah
Pay Per Click (PPC) for SMB Part 9 - Bids & match types
Akhila Sheshadri
Pay Per Click (PPC) for SMB Part 10 - Negative matches
Raman Jhooti
Pay Per Click (PPC) for SMB Part 11 - Understanding all of the key performance indicators & reports
Charlie Tupman
Pay Per Click (PPC) for SMB Part 12 - How to maintain and improve your account
Zahid Saddique
We really hope you’ve found them all useful, and that your account is a rip-roaring success.
All the best,
Libby
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Nice compilation of some very informative links here Libby. Thanks for sharing this.