Did you know that your campaign may be pausing frequently due to budget depletion early in the day? You could have left eligible clicks and impressions on the table without knowing it. Coming this April, adCenter allows you better visibility into your campaign budget situation so you can take proactive control with the new Budget Suggestions located in the Opportunities Tab.

We’ll go through a few highlights here to show how you can leverage the feature to better achieve your advertising goals.

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Feature Highlights

- One central place to review your current budget status, estimated budget depletion date, suggested budget, and  estimated click increase and increase percentage.

- Review budget suggestions and accept them all or customize them further.

- The suggestions are available in multiple campaigns, across accounts for your ease of use.

- Select or unselect all campaigns at one click.

How to Use Budget Suggestion

There are two ways to access this feature. When you sign in to adCenter, click on the Opportunities tab or, from the homepage, within the Campaign Budget Status tool, (located in lower right corner), click on Budget Suggestions. Once you select the check box at the beginning of each row, you can edit your budget.

The estimated clicks increase are by month, and adCenter uses 30.4 days (the average number of days in a month) to calculate your Estimated click increase/month.

More features coming soon

Budget Suggestions is one of the many features adCenter will provide in the near future to help you see campaign insights and potentials. Stay tuned, we’ll blog more as we near the release of new features!

 

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