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We’re excited to announce that last week, Microsoft Advertising won several awards at the Festival of Media in Valencia!

The awards have been set up as part of the festival to “recognise creative use of media and effectiveness as well as media owner innovations and are designed to provide a showcase for the very best in media thinking from around the world.”

As well as Digital Media Owner of the Year our teams also won Best Local Ad Campaign for a successful partnership with Coca-Cola and the digital agency Starcom in Italy, an we were recognised as Media Owner of the year in a tight run category with MTV & Yahoo!

As Marc Bresseel, GM for Microsoft Advertising in EMEA, wrote on his blog:

“Who would have dreamed all those years ago that a digital media owner - who happens to be a 'traditional' software & technology player – beats 'traditional' publishers in their own field. In all those years we have been building a fantastic portal experience up to now running portal sites all over the world in localised languages, with local content partnerships and local editorial teams. In all those years we have been working on our Windows Live Hotmail and Messenger experiences, reaching now up to over 600 million Windows Life ID consumers. I call that a global audience. Global scale and reach.”

For all our customers large or not-so-large, whether on Live Search/adCenter, MSN, Windows Live, XBox or mobile devices, this kind of recognition just strengthens our resolve to keep investing in our products and services,  helping advertisers tap into our wide and varied audiences in new, innovative and scalable ways.

As Mark stated last week, we have made a promise, and it’s recognition like this that helps take us one step closer to delivering on it!

Congratulations to all involved in helping us reach new heights.

Cheers

Mel

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