adCenter Blog

Got up two mornings in a row at 6AM and it’s taken two strong coffees to appreciate that the sun is shining today. However (and how nerdy have I become!?) the first SMX session ‘Social shares, the new link building’ woke me up and cheered...

Who hasn’t been a victim of retargeting or remarketing ads? Most of you must have had ads following your user journey and it works… As a marketer, it’s always good to learn about new techniques and not miss out on the opportunity to...

The EU’s cookie and tracking legislation is an onerous policy that limits online marketing. US lawmakers are contemplating sweeping changes to intellectual property law that will stifle access and the flow of information. What’s a marketer...

Welcome to London: it is pouring with rain and the tube doesn’t work. When the district line does reluctantly grinds to a halt at Fulham Broadway it only takes minutes to reach SMX London which is taking place in the home of Chelsea Football Club...

Want to know if advertising on Bing and Yahoo! Search actually supplies a great ROI for your SMB’s marketing dollars? Don’t just trust us - trust your fellow SMB customers. The proof was in the numbers for Doug Rosenberg, Online Traffic & Loyalty...

The best things in life are FREE!! Are you ready to become a Microsoft Advertising Accredited Professional ? For a limited time we are offering FREE accreditation so don’t hesitate, sign up and take the exam today by following this link and clicking...

This is just a quick heads up that your Microsoft Advertising adCenter Terms and Conditions have been updated with the goal of enhancing our service to provide greater payment flexibility. An adCenter prepay option will be available --no word, yet, on...

In today’s global world, whether you have a local or international business you want to optimize your reach. If you’re in the US, UK, Ireland or France, you will start seeing changes to targeting options that align more with the industry norm;...

Those of you who have been following along with the Campaign to Fame may remember reading posts where the contestants were singing the praises of the Microsoft Advertising Accredited Professionals they’ve been working with to help optimize their...

Well, that was fun! As our Campaign to Fame comes to a close, I'm extremely grateful to have participated in it. I have been very thankful as well for the personal touch the folks at Microsoft Advertising have shown all of us. The entire process has...