Microsoft Keynote

It’s that time of year again, when thousands of technology aficionados descend on Las Vegas for the annual Consumer Electronics show which starts on Monday.

2012 maybe the last year Microsoft has a booth and delivers a keynote speech, but as Frank Shaw said in December, this will not be the last time you see any of us on the ground meeting customers, making connections and marvelling at the rapid acceleration of technology and innovation in the consumer space.

Microsoft Advertising will have a number of our team at the event liaising with partners and helping them join the dots between the myriad of connected consumer touch points Microsoft has to offer. From Bing, to MSN, Xbox, Windows Phone and our desktop experience, our advertiser clients will be treated to some walkthroughs of just how powerful these devices can be in creating engagement with consumers in different contexts.

We also have a number of speakers at Digital Hollywood in the Las Vegas Convention Center, who’ll be on panels discussing hyper-targeting, games advertising, video marketing and the future of enhanced advertising.

The show kicks off with Steve Ballmer’s final speech which we’ll be transmitting LIVE from the Microsoft Facebook Page so sign up now and get ready for what our CEO has to say at 6.30pm Vegas time on Monday!

I’ll be on the ground capturing some interviews, Tweeting and sharing images, so if you see me out and about, please do say hi!

Cheers

Mel – Digital Marketing Evangelist