Number 2 in our Ad Vision Series of interviews with digital experts in the advertising and marketing space.

After interviewing Jeff back in February at SES London, I asked him another couple of questions about where the former Kodak CMO got his creative inspiration and, given his track record marketing cameras, what images he loved best.

I love his mantra that “Nobody died because a marketing campaign went wrong. Take risks. Take big huge risks. If it goes wrong, try it again.”

He was certainly an impressive presence on that stage and we hope you garner some nuggets of inspiration from the couple of minutes we spent with him.

For more videos as they are released, keep an eye on our Cannes Lions microsite and follow us on Twitter using the hashtags #AdVision and #CannesLions.

Got any questions about Microsoft Advertising? Then please contact us for more information.

We hope you enjoy the Ad Vision series. We’d love to get your thoughts, so do join the conversations either below with a comment or on Twitter.

Cheers

Mel

Follow us on Twitter @MSAdvertising & @adCenter | Find us on Facebook | Share your thoughts in the Forums | Subscribe