-
Mon, Oct 12 2009 05:34PM
You may remember I interviewed Darren last month about his presentation at OMMA Global in New York. Well we’ve managed to get our hands on the video of his session. Entitled "Harnessing New Digital Tools to Fuel Your Marketing Plans", the 24...
-
Thu, Sep 24 2009 04:16PM
Quote of the week during adweek for me: “ That dude uses data the way a drunk uses a lamp post. For support rather than illumination.” and also a fitting recap of the week in many ways. Always good to reflect a bit post adweek on what happened...
-
Wed, Sep 23 2009 06:05PM
Yesterday, I caught up with Darren Huston , CVP of Microsoft’s Consumer & Online organization, to chat about his presentation - Harnessing Social Media To Fuel Your Marketing Plans - at OMMA Global here at Advertising Week in New York. In the 6 minute...
Filed under:
categories:advertisers:features,
categories:advertisers:learning,
research & analysis,
online advertising,
online video,
search and display,
omma,
adweek,
iab mixx,
advertising week 2009,
ommaglobal
-
Tue, Sep 22 2009 05:09PM
This morning, much needed coffee in hand, I made my way back to the Crowne Plaza to hear Charlie Rose quiz Chris Anderson on the IAB MiXX stage. The Editor-in-Chief of Wired magazine and author of the new book, Free: The Future of a Radical Price was...
-
Mon, Sep 21 2009 01:26PM
This morning at OMMA Global New York , Scott Monty, Global Digital & Multimedia Communications Manager of the Ford Motor Company shared how Ford set out to be the most social automotive brand in 3 years and how they did it in only 6 months. First...