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Wed, Nov 25 2009 12:00PM
In today's tough economy, a mobile campaign's return on investment (ROI) is more important than ever. This is especially true for direct response advertisers and their agencies who are seeking new ways to increase audience reach, drive conversions...
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Mon, Nov 23 2009 10:00AM
Earlier in the month we rolled out "Microsoft Mobile Marketplaces," a new mobile ad product that illustrates the performance advantage gained by combining the power of mobile search and display. We launched the Marketplace to a select group...
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Thu, Aug 20 2009 03:00AM
Rollout Brings New Performance Options, Third Party Ad Tracking to Premium On-Deck Carrier Inventory Today we're happy to announce that advertisers now have the option to purchase high quality, premium on-deck display inventory in the Verizon Wireless...