Yesterday, I caught up with Darren Huston, CVP of Microsoft’s Consumer & Online organization, to chat about his presentation - Harnessing Social Media To Fuel Your Marketing Plans - at OMMA Global here at Advertising Week in New York.
In the 6 minute clip, we also cover his role in the business, Bing, Microsoft Advertising, how marketers need to get digitally creative, plus the buzz around the imminent launch of Windows 7 and Windows Mobile 6.5!
Watch above or in Silverlight on our Ad Week Video page.