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Thu, Feb 02 2012 10:39AM
As we initiated the Microsoft and Yahoo! Search Alliance , we committed to offer each of our customers a quality transition towards the newly formed combined market place. For that reason, we are providing you on this blog with regular updates on the...
Filed under:
tips,
conferences,
ppc,
ses london,
ses,
uk,
search alliance,
smb,
webinar,
msa smb,
ppc for smb
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Fri, Feb 25 2011 09:35PM
Imagine living in Iceland. First your economy gets badly damaged by the global recession, then a volcano named Eyjafjallajökull erupts. For weeks not a flight can enter or depart your country. If you happen to depend on the tourist industry, this...
Filed under:
Microsoft Advertising,
Microsoft speakers,
kewords,
facebook,
twitter,
marketing,
ses london,
ses,
uk,
search,
ses london ppc
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Fri, Feb 25 2011 08:59AM
Social Media has now become a major piece of the search marketing puzzle. You can already see how important it has become with the number of sessions offered at SES London this year about this topic. Lisa Myers , CEO, Verve Search , in her session at...
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Thu, Feb 24 2011 08:17PM
A long time ago, just after I graduated, I worked for a PR agency. For five years I studied inter-cultural communications, journalism, advertising, photography, PR, copyright and ‘the internet’ (a new module introduced in 1998) and other exciting...
Filed under:
tips,
Microsoft Advertising,
facebook,
twitter,
seo,
social media,
ppc,
ses london,
ses,
uk,
best practices,
writing,
editing for success,
ses london 2011
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Wed, Feb 23 2011 07:25PM
A panel session led by Jon Myers, Head of Account Management Yahoo! for UK & Ireland, asked key industry speakers, Dave Coplin, Paddy Moogan and Aaron Kahlow, their thoughts on real-time search and their top tips and insights. Dave Coplin, Director...
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Wed, Feb 23 2011 07:07PM
I just love the word “evangelist”! It conjures up all sorts of inspiring images of exciting and delighting the masses, and when Dave Coplin, the Bing Evangelist for the UK, took to the stage at SES London this morning, he gave an inspiring...
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Wed, Feb 23 2011 10:40AM
This year I’m attending my first “Search Conference” at SES London. It seems the best place to be if you want to network with European search marketing professionals, learn about search and hear great speakers. Yesterday, I attended...
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Wed, Feb 23 2011 10:31AM
Your campaigns are performing ok, now to take them to the next level? Brad Geddes (Founder bgTheory.com) and Thomas Bindl (SES Advisory Board & Founder and CEO Refined Labs GmbH) gave some pointers as how to do this at SES London today. Photo: Brad...
Filed under:
keyword research,
ROI,
optimization,
search engine advertising,
Categories:Advertisers:Learning:ROI,
Keyword Insertion,
categories:advertisers:analytics & research,
search engine marketing,
categories:advertisers:analytics & research:reporting and optimization,
categories:advertisers:analytics & research:tips and tricks,
ses london,
ses,
ppc tips,
best practices,
ses london 2011,
msa smb
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Wed, Feb 23 2011 02:58PM
This morning I went to a brilliant SES session by Guy Levine (@guylevine from www.returnondigital.com ). Aiming to 'make PPC as sexy as possible', he covered all the basics of paid search, plus a few added extras, and generally left the audience...
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Tue, Feb 22 2011 08:23PM
We are at SES London! We’ve turned up at a great location at the Queen Elizabeth II Conference Centre, right in the heart of the city. Westminster Abbey and the Big Ben are beautiful backdrops to this great annual search event. Over the next few...
Filed under:
tips,
optimization,
Microsoft Advertising,
seo,
ppc,
ses london,
ses,
search engine optimization,
uk,
ppc tips,
best practices,
ses london 2011