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Mon, Jan 11 2010 09:59AM
I recently ran across a forum post from an advertiser who was interested in having a dedicated account manager assigned to him, which reminded me that it’s been quite some time since there’s been a blog post about the Microsoft adCenter QuickLaunch...
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Mon, Nov 09 2009 05:17PM
The What’s New in adCenter page on advertising.microsoft.com includes an overview of the top five features from the Fall 2009 upgrade and includes a tutorial that takes you through the changes. There’s an adCenter Desktop tutorial as well...
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Thu, Oct 08 2009 12:30PM
As return-on-investment (ROI) becomes more of a priority in this lean and mean economy, interest in and spending on search engine marketing (SEM) continues to grow in spite of smaller advertising budgets. As the folks over at Search Engine Marketing Professionals...
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Wed, Sep 23 2009 09:03AM
Back again for round two of ad:tech London at Olympia. Today, like yesterday has seen a steady stream of people to the exhibition and the Microsoft Advertising stand. So what do people want to know about Microsoft Advertising? Majority of the queries...
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features,
optimization,
Categories:Advertisers:adCenter:Negative Keywords,
Categories:Advertisers:adCenter:Optimization,
Categories:Advertisers:Features:adCenter Add In Beta for Excel,
learning,
categories:advertisers:features,
categories:advertisers:learning,
bing,
adtech
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Thu, Sep 10 2009 09:05AM
We’ve heard from our advertisers that you’d like an easier way to see if your ad is showing on Bing. So, we’ve created Ad Preview, a new feature that can help you confirm that your search ad is appearing. Instead of searching on Bing...
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Tue, Sep 01 2009 08:00AM
2009 has been a busy year on the Microsoft Advertising Community blog as well as at Microsoft. Microsoft Advertising has great resources for new and current advertisers who are advertising with adCenter. Today, I am sharing my personal collection of resourceful...
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Mon, May 25 2009 06:43AM
adCenter Help has been updated to reflect new features in the Spring 2009 Upgrade . New topics include About default and nondefault bids and Prevent ads from appearing on specific websites ; updated topics include Create a campaign (new campaign-level...
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Tue, Mar 10 2009 05:00AM
The UK & Ireland celebrate Mother’s Day this year on the 22 nd of March. The US and many other countries will follow on the 10 th of May. From its noble origins as a day to honour one’s mother with -- for example -- a nice breakfast in...
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Wed, Mar 04 2009 08:00AM
When discretionary budgets shrink, discretionary spending doesn't disappear -- it's just redistributed according to more closely evaluated priorities. Travel, according to the latest research, remains high on the list of consumer priorities; higher...
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Fri, Feb 27 2009 03:18PM
I hope the previous post on preparing your import sheet for use in Microsoft adCenter Desktop (ACD) beta was helpful. In this segment, we will address how to check your settings, how to import/upload your new campaigns, and we’ll include some upload...