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Mon, Nov 30 2009 08:00AM
Understanding of the adCenter market is key to setting up proper ad groups in adCenter. Let us take some time to understand the concept of market and subsequently the mechanism to select proper markets during creation of ad groups. Concept of a Market...
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Tue, Jun 16 2009 01:30PM
It's no mystery that the economy has seen better times, and we at Microsoft adCenter understand how important it is for you to maximize your ROI on every click. That's why I'm here to let you in on an insider's tip that will show you how...
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Wed, Jun 10 2009 07:46AM
Today we’re pleased to announce the launch of Microsoft Advertising Intelligence out of beta! Formerly called the adCenter Add-in Beta for Excel, Advertising Intelligence is now available in the US, UK, France, and Canada (English data only). This...
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Mon, May 18 2009 12:11AM
As part of the adCenter Spring Upgrade, the adCenter Desktop (Beta) has been updated with several features, many based on feedback from our beta customers. Here are some of the changes you can expect to see. Improved Performance Now you can manage larger...
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Thu, Apr 30 2009 08:00AM
According to the National Retail Federation, Mother's Day ranks third in terms of overall holiday spending, ahead of Valentine's Day, Easter, and Father's Day with a total spend of 15.79 billion dollars in 2008! Shoppers start searching on...
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Fri, Jan 16 2009 10:11AM
Whether you ship products or provide services, if you conduct business in Canada, you may want to consider including our neighbors to the north in your search engine marketing strategy. On average, costs-per-click (CPC) tend to be lower while click-through...
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Fri, Oct 17 2008 04:40PM
Have you ever wondered how to target by country and city (geo-targeting) or even by another language and market (language and market distribution)? Do you feel confused about geo-targeting or language and market distribution choices? If any of these questions...
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Mon, Jul 14 2008 01:05PM
Just a quick refresher on how to contact adCenter support , which is a common question we hear from customers. When logged in to adCenter, you'll see a "Contact Support" link in the footer of the user interface. You can also access the Contact...
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Tue, Jun 24 2008 08:50AM
When creating a new campaign in adCenter, do you find yourself feeling a bit confused when it comes to understanding ad distribution by language and market (figure 1 in screenshot below) versus geographic targeting (figure 2 below)? Are you wondering...
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Mon, Jun 09 2008 12:00PM
Do you conduct business in Canada? Whether you ship products or provide services, don’t forget to include the great white north as a part of your paid search campaign. Canada is no longer just a large land mass north of the border. Rather, it has matured...