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Tue, Jul 07 2009 02:05AM
So “ bing ” is Microsoft’s new search engine. The layout is new and the results are really quite different. There will be a learning curve for advertisers as we all adapt to the new paradigm. However – here are a few things that...
Filed under:
adCenter Add-in Beta for Excel 2007,
Microsoft adCenter,
create campaign,
adcenter research,
campaign performance,
Webmasters,
Add-In for Excel,
International Campaigns,
ad groups,
budgets,
bing
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Thu, May 29 2008 03:57PM
In a previous post ( Different Engines, Different Tactics ), I made the point that different tactics may be more effective for different search engines. In short, it's all about traffic volume. Microsoft offers the opportunity to bid aggressively...
Filed under:
negative keywords,
ctr,
features,
Microsoft adCenter,
optimization,
Charles Thrasher,
long tail,
search engine advertising,
bounce rate,
search result clustering,
keyword group detection,
Categories:Advertisers:Features:adCenter Labs,
Categories:Advertisers:adCenter:CTR,
Categories:Advertisers:adCenter:Negative Keywords,
Categories:Advertisers:Learning:Tips,
learning,
categories:advertisers:features,
categories:advertisers:learning
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Tue, May 27 2008 01:45PM
We hear from some adCenter customers that they'd like more traffic; in this post I'll be sharing some tips to maximize and potentially increase your adCenter traffic to make the most of the time you spend in adCenter. Some advertisers optimize...
Filed under:
negative keywords,
Microsoft adCenter,
optimization,
query share,
optimizing,
Charles Thrasher,
long tail,
search engine advertising,
Categories:Advertisers:adCenter:Negative Keywords,
Categories:Advertisers:Learning:Tips,
Categories:Advertisers:adCenter:Optimization,
learning,
categories:advertisers:learning