Check out the latest news from the Bing Blog: Bing’s Next Chapter Begins Today – what’s new and what’s coming up with Bing. The U.S. rollout is just starting so you’ll be seeing new features over time. From Bing:

Since June we’ve released a bunch of new stuff to try and meet the demands of our users – Twitter integration, Visual Search, Twitter Search, better maps, and a host of user interface and index improvements. But being the true search geeks that we are, we knew we needed to keep our eye on the prize: we still need to help people make better decisions with more confidence. We are, after all, a Decision Engine not just a Search Engine.

So we listened: we talked to people in small groups all across the nation, we worked with search pioneers outside the company to get their take on what we were missing, and we listened to the quiet and fleeting clues about what you want in search by analyzing reams of data.

Three trends became clear:

-- People want faster access to knowledge: They expect engines to understand the intent of their query and give them information, answers and shortcuts to help them complete their task. If your query tells us you’re looking for a band’s next concert outing, why can’t we just make that information appear right at the top of the page?

-- People expect more than just 10 blue links: Not all queries are the same so why do most of the answers you get back from engines look the same? There are certain queries (like trying to research a vacation) where different user interfaces can actually help people get their task done more quickly. So knowing this, and realizing that knowledge comes in many forms, we’re creating a more visual search experience to make searching easier and, dare we say, a little more fun.

-- Lastly, there is an increased focus on “getting stuff done” with search: Clearly people are looking for a way to decrease the amount of time they are sifting through the web assembling the information they need to make a decision. We focused on how we can speed the information gathering process, and then give you great tools to help make better decisions.

We’re excited to unveil some new features that are going to respond to these trends. We’re just starting the US rollout, so don’t be discouraged if you don’t see all the improvements immediately, it’ll take us several days to roll it all out.

Get the rest of the details. The Bing Blog will continue to have updates – we’ll keep you posted here as well.

And remember all you adCenter advertisers out there -- a better user experience on Bing means more consumers for you to reach with your Bing advertisements.