Over the weekend, we upgraded the adCenter interface and added new features to help make managing your adCenter campaigns easier. Several of these features were requested right here in the community, so we want to thank you for your feedback. Your feedback helps us shape adCenter into an ad platform that helps you remain competitive, productive and efficient. So keep your feedback and suggestions coming!
The first thing you'll notice when you sign in to adCenter is a new look and feel. You'll also notice some new features, so check out our detailed feature review blog posts for further information. Improvements include:
- Campaign Management: ability to pause and resume ads and keywords, geo-targeting enhancements, and improved performance reporting on the Ads page
- Editorial Improvements: faster reviews, dynamic feedback about why ads and keywords were disapproved, and inline notification when dynamic text causes your ads to exceed character limits
- User Management: if previously you were only able to have one user, now you can create multiple account users
- Content Ads (U.S. only): get keyword bid suggestions and performance estimates for your content ads
For those of you who like to keep on top of what's new with adCenter, we have also added a New Features link to the top of each adCenter page. You'll also find a What’s New section on your home page that lists the three most important adCenter updates. These new sections link to further information about our new features and how to understand and use them.
Let us know what you think of the fall upgrade in the adCenter Forum and read more about the features in our blog feature reviews and the What's New with adCenter content on advertising.microsoft.com. You can also download a US Feature Guide or a UK Feature Guide.