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Wed, Feb 08 2012 11:30AM
You told us what you wanted and we listened: we’re excited to announce that your number one ask in the adCenter Feature Suggestion forum is now live! As we’ve said before in previous release posts, your feedback is absolutely crucial to helping...
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Tue, Feb 07 2012 01:12PM
The 2012 tax season is upon us, and the number of people filing online tax returns is expected to grow. Paper filing, in contrast, is projected to decline as a percentage of total filings each year through 2018. (1) Advertisers offering tax services,...
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Mon, Feb 06 2012 11:26AM
As a marketer at Microsoft, I can rattle off 10 different reasons why you should add Bing and Yahoo! Search to your online marketing mix, but I know that at the end of the day what really matters is the impact it has on your business. That’s why...
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Fri, Feb 03 2012 01:48PM
If the last two decades were defined by the explosion of personal computing, the current decade will be defined by a great untethering. Now, you are free to work from anywhere, print from virtually anywhere and expand your productivity through the broadband...
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Wed, Feb 01 2012 10:00AM
Last year was a pretty busy one across the board for all the teams that touch adCenter. Not only were our development teams hard at work rolling out new features and functionality in both the UI and tools, the Customer and Partner Experience team also...
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Fri, Jan 27 2012 09:00AM
Customers love when businesses have printed materials to share. Whether you are a real estate agent or flower shop owner, the power of a good brochure that delivers your message with vivid visual impact cannot be overestimated. A marketing brochure can...
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Thu, Jan 26 2012 09:00AM
While scrolling through my Facebook feed last night, I ran across a shared link from a friend highlighting a Technorati article by Andrew Froehlich, Bing: The New King of Search .* Needless to say, I felt compelled to click through… having watched...
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Tue, Jan 24 2012 09:00AM
If you’re a small business owner new to the world of online advertising, you may be a bit overwhelmed by all the of the options and features that are available to you. How can all of this help you sell your product or service? I won’t try...
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Thu, Jan 19 2012 09:00AM
There are two kinds of people in this world: those who pick up the phone and call support, and those who don’t. My husband sits squarely in the latter category… he will exhaust every resource known to man before he’ll get to the point...
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Thu, Jan 19 2012 07:22AM
As we mentioned in our Search Alliance announcement last week we want to let you know the latest news about and what you can expect in the UK and France over the coming weeks. One of these changes is that we’ve very recently released an improvement...
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Fri, Jan 13 2012 12:30PM
Recently, I was asked to be a guest speaker on a Twitter Chat. I had never participated in one before, but I found it to be a lot of fun and an interesting way to share ideas and meet new people with similar business interests (in this case, startup essentials...
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Thu, Jan 12 2012 09:00AM
In my last post , I discussed how to use the historic quality score data to ensure you were seeing the broader context of your daily quality score. I want to continue along those lines; making sure you are seeing all of the data that adCenter has to offer...
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Wed, Jan 11 2012 10:16AM
In 496 AD, Pope Gelasius established Valentine’s Day, named after one or more Christian martyrs. No romantic elements are known in the original early medieval biographies of either of these martyrs, but Saint Valentine became first associated with...
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Wed, Jan 11 2012 09:21AM
It’s customary at the start of every New Year for many people to take stock of their life and the year that is slowly fading in your memory. We come up with a list of New Year’s resolutions , sometimes agonising over them and then spending...
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Tue, Jan 10 2012 09:00AM
Have you loaded a list of keywords into adCenter only to find that your output sheet has a list of errors for “duplicate” keywords? If you go through your list and see that the keywords are clearly different, adCenter may not have seen it...
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Mon, Jan 09 2012 09:00AM
On Saturday, January 14, 2012, adCenter, pubCenter, the adCenter API and the adCenter Desktop will be unavailable from approximately 11:00 A.M. to 7:00 P.M. Pacific Time for routine system maintenance. Additionally, please be aware that reporting will...
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Fri, Jan 06 2012 11:00AM
So there’s this thing. We can’t tell you what it is just yet, but it’s coming soon and we’re going to need the help of three Find a Pro members (i.e. those who have passed the Accredited Professional exam and have opted in to the...
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Wed, Jan 04 2012 09:00AM
It’s that time of year again. Your holiday vacation is over, but you’re already looking forward to the next one… if you live in the colder climates, no doubt you’re daydreaming of someplace warm and sunny. Although it might be...
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Fri, Dec 30 2011 11:49AM
Meet “Customer 2.0”—a highly social, increasingly plugged-in and incredibly powerful breed of customer who probably knows more about your brand and products than you know about him. In today’s wired business landscape, customers...
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Thu, Dec 29 2011 03:02PM
This time next week, we’ll officially be in 2012. I know that freaks some people out because of the whole thing with Mayan calendar ending with 2012, but a little research will show you that that particular factoid signifying the end of the world...