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Wed, Feb 01 2012 09:20AM
You know how it is with a new look – sometimes you need to shake things up a little. That’s what we’ve done at MSN Lifestyle Living. Not only have we updated our name, we’ve got a vibrant new look with larger imagery for deeper...
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Mon, Jan 30 2012 09:43AM
Microsoft Advertising is inviting brand marketers and advertising agencies from across 30 countries to submit their most creative and innovative ideas to help drive a brand or nonprofit organization’s story forward. Right in time for TV and movie...
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Thu, Dec 22 2011 05:59AM
The open road means so much, to so many. To me, the thought of it brings back nostalgic memories of cross country trips with my family, road trips with friends to see bands play, and summer camping trips in our national parks. Chevrolet wanted people...
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Mon, Dec 19 2011 08:49AM
Having successfully launched the IAB rising star award winning Filmstrip and Billboard formats earlier this year, we are proud today to be running the next instalment of new creative formats on the MSN Homepage in the form of the Sliver Pushdown . The...
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Mon, Dec 12 2011 03:06AM
MSN and Hearst are dishing out a tasty new look and feel on www.delish.com , sure to whet the appetite of Delish fans. We’ve spiced up the visual appeal including the logo and site header, improved navigation, and new features making engagement...
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Wed, Dec 07 2011 05:04PM
In September at the BUILD Conference in Anaheim, CA, Microsoft shared the Windows 8 developer preview with thousands of eager developers. Then yesterday , in San Francisco, Microsoft outlined a variety of monetization options for developers including...
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Mon, Dec 05 2011 06:15AM
On Sunday, December 4, 2011 Microsoft announced the launch of an all-new Xbox 360 experience , which will go live on Tuesday, December 6, 2011. By now there has already been a lot of buzz about the launch including the first group of new, custom entertainment...
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Wed, Oct 26 2011 01:33PM
The future of the consumer home and the future of the living room is something Microsoft has been passionate about for more than a decade. While there are transformative technologies in development that will create opportunities for you to engage and...
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Mon, Oct 24 2011 09:00AM
What was the best day of your life? The day you got married, graduated from college, or had your first child? Now you can share your best life stories with MSN using the first ever sponsored Mosaic, which combines creativity with technology to deliver...
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Wed, Oct 05 2011 12:54PM
Wow, what a great couple of days it has been in NYC here at Advertising Week ! I always tell people that one of the best parts of my job is when I get to roll up my sleeves and interact with customers and other thought leaders, within and outside Microsoft...
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Tue, Oct 04 2011 01:58PM
8 minutes is all you need with Quentin George to get a real handle on what’s important with regards to innovation and data in the advertising space. Following on from our post yesterday on his session on the CMO Desk , we spent some time asking him about...
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Wed, Sep 21 2011 02:17PM
In our latest AdVision video, Microsoft Vice President of US Advertising Sales and Marketing Keith Lorizio discusses the Microsoft - Publicis partnership with VivaKi Nerve Center President Curt Hecht. After a successful first year, Curt and his team look...
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Wed, Sep 14 2011 09:44AM
It’s sometimes said digital ad formats are often the same with no innovation. Well that is simply not true! Yesterday Microsoft Advertising UK launched its first ever ‘ film strip’ format via MSN UK Homepage Takeover for Ford. The ‘...
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Mon, Aug 15 2011 05:16AM
Ever wonder what it would be like to talk to the people behind the scenes on your favourite feature film? Last week, six journalists and bloggers across Europe found out what that was like. They were the handful of people who participated in the world’s...
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Wed, Jun 15 2011 05:25PM
Do ad networks have a future in an exchange-enabled world? With both an ad exchange and a network in its portfolio, Microsoft Advertising is particularly interested in the answer to this question. In this three part series hear how Microsoft, while bringing...
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Tue, May 31 2011 08:36PM
Our research is always packed full of insights but we know there’s never enough time in the day to read everything you want to, so we’ve been thinking about ways to capture the key facts from reports and present them in a downloadable, quick...
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Tue, May 31 2011 10:25AM
As a Research Manager in the UK advertising industry, figuring out ways to measure and evaluate campaigns is crucial to demonstrating their effectiveness and, therefore, value. Depending on objectives, a campaign’s effectiveness could be determined...
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Thu, May 26 2011 04:57PM
It was a lively scene in the Microsoft office in midtown Manhattan, as industry marketers of all stripes gathered to hear the latest and greatest from Microsoft Advertising and key premium video partners. What’s new, what’s hot and what’s...
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Fri, May 13 2011 09:12AM
When I started my day this morning with a visit to the MSN homepage, I can’t tell you how excited I was to see the very first execution of our new IAB award-winning Filmstrip ad format! We are especially proud to announce Dodge as our advertising...
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Wed, May 04 2011 09:25AM
How has the recession and growth of digital shaped our modern shopper’s purchasing path? What do the new dynamics means for marketers? Join Natasha Hritzuk, Director, Global Research and Insights at Microsoft Advertising, as she details findings...